Fifty-six percent of consumers surveyed by Coldwell Banker said that price is the most important factor for them when choosing a home, compared to 50 percent who said location was most important, casting doubt on the seasoned advice that location is everything in homebuying.

Local Logic is a software company that unearths community data for use in provided marketing tools. Its latest is called NeighborhoodWrap, delivered via APIs and SDKs.

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